A lifeline for Maria
How real-time location monitoring ensured timely medication delivery
Maria*, a resident of São Paulo, Brazil, has been battling Fabry disease — a rare and debilitating genetic disorder that results in a harmful buildup of fats in her body’s cells. As the condition progresses, it can lead to severe complications, significantly impacting Maria’s quality of life.
In this case study we demonstrate the enhanced capabilities brought by real-time location monitoring (RTLM) in specialty pharmaceutical logistics.


The situation

The medication that can help manage Maria’s symptoms is not readily available in Brazil and must be sourced internationally. Time is of the essence for Maria, as each day without her medication exacerbates her condition and leads her further away from a normal life. This makes the timely delivery of her specialized medication not just a logistical concern but a vital lifeline in her ongoing fight against the disease.
On its route from Europe to São Paulo, it was planned to transit at a major international airport. On arrival the airline reported a discrepancy in the cargo records attributed to cargo handlers at the initial departure point.

The solution
What is compassionate use?
The World Health Organization (WHO) defines compassionate use (CU) as a program that is intended to provide potentially life-saving experimental treatments to patients suffering from a disease for which no satisfactory authorized therapy exists and/or who cannot enter a clinical trial.

The outcome

Our shipment was equipped with RTLM technology. This enabled us to instantly verify the shipment’s precise location, confirming that it had reached the international airport as planned. After presenting this information to the airline, the discrepancy was resolved within 20 minutes. The necessary paperwork was promptly completed, ensuring the shipment could continue on its journey to São Paulo with minimal delay.
By leveraging RTLM, we expedited what could have been a longer resolution process, showcasing the technology’s value as a tool for enhancing operational efficiencies.
Faced with a life-altering medical condition that necessitates timely medication, the quick resolution made possible by RTLM was more than a logistical win; it was a critical lifeline in Maria’s ongoing battle against Fabry disease. The shipment arrived in São Paulo as planned, ensuring Maria’s medication regimen remained uninterrupted.
High-fidelity data key to preventing excursions across the pharmaceutical cold chain.
Advances in technology continue to unlock new ways to manage and monitor the shipment of pharmaceutical products, and the data we get from the tech plays a crucial role in ensuring shipments get to the right people, right place, and at the right time. At World Courier we have deployed RTLM on all our multi-use packaging, enabling increased visibility into the precise location of shipments in transit globally..
This is just the next step of our journey to drive data-based innovation and provide industry-leading service to our customers, and ensure healthier futures for patients.
